Local Marketing Industry Weekly Update – #1 – April 11, 2012 This week’s agenda: Introduction to the Weekly Industry Updates. Welcome to the Local Marketing Source Weekly Update. This presentation is brought to you as part of the Local Marketing Source professional development series for the local marketing industry. (Note: This is an audio presentation […]
Local SEO for Your Region
When you’re working for local businesses in your area, you are going to sell your services to them based on a number of factors, including your facility with various types of marketing on the web. One area that you’re going to want to place particular emphasis on is local business SEO. Make businesses realize that […]
Internet Marketing Tools for Small Businesses
Internet marketing small business techniques are about much more than creating a website and taking it online. You cannot just carefully create a website and expect it to be a success overnight. Creating a successful website requires careful planning and strategic decisions. Without this, your website is almost guaranteed to fail. But this doesn’t mean […]
Considering the Internet as a Valid Way of Marketing
It is very common for business owners to dismiss the internet. Many people still hold to the old beliefs in marketing, and are convinced that only ads on TV, the Yellow Pages, radio, or print media are valid ways of promoting their business. This couldn’t be further from the truth. What has really happened in […]
Considering Becoming a Marketing Consultant?
When a small business is starting to get their feet wet, the people involved usually don’t have a strong marketing background. Most entrepreneurs that are starting a business are an expert in the niche that they have opened their business in, not an expert in marketing, promotion, advertising, or online marketing. That is why many […]
Lead Generation with Social Media
Social media has become one of the most important aspects of the internet from a marketing perspective. Ensuring that you are familiar with how social media works, and launching an effective social media campaign is something that can really help a local business to succeed on the internet. When you’re looking for marketing tips for […]
Is a Blog Useful in Local Business?
When you’re marketing your small business online, you have to decide what types of online marketing efforts are going to actually provide you with results. The goal is to start driving traffic to your website, into the doors of your physical business, and to ultimately start making sales. A blog can be one of the […]
Improving Website Conversion
The website is the most important part of any online marketing campaign. You can have the greatest off site marketing strategy in the world, literally, but if your site is poorly put together or just not functional, chances are good that you won’t make a lot of money. If you think of online marketing as […]
Effective Use of a Blog for Local Business
Many people who run a smaller local business are not getting even close to touching on how effective they can market their small business online. When just getting into small business internet marketing online, the error that many small businesses make is that they focus on just one method of internet business promotion, such as […]
Google Mobile Coupons Just Announced For Local Businesses
Just announced, Google is now offering coupons from its local business listing service on mobile devices. Until now, coupons were only available from the desktop application of Google Search, and the coupons had to be delivered on printed paper. Whether it’s a mobile coupon or printed coupon you want for a local business, you need […]
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