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Local SEO Strategy – Weekly Update #48 – YP Death – FB Graph Search – Social Studies

Local Marketing Industry Weekly Update – #48 – March 27, 2013


Weekly Update Overview

  • Annual Print YP Death Watch
  • Facebook Graph Search Now Passing Keyword Data To Webmasters
  • Google Alerts: Still Broken
  • Apple Buys Indoor Location Company, What’s It Up To?
  • 12% Say Social Has No Influence On Google Rankings
  • Study: Yelp Drives Real Revenue to Small Businesses
  • New Revenue Estimation Tool for Local Businesses
  • Phone Numbers No Longer Allowed in Google AdWords Ad Text


Weekly Tips Overview  

Last Week –  Videos – simple and get 5 key videos in next three months

This week –  Video #1 – Testimonial Video

LIM Tip last week – client expectations – under promise , over deliver

LIM Tip this week – Don’t Under value yourself – stick to your price and your service


What’s Going on in the Member Facebook Group

Tisha M. Silvers

For those of you who offer Pinterest business services to your clients, here’s a great Pinterest Analytics article and tools for your biz!



Weekly Local Business Tip

Video #1 – Testimonial Video – iphone – Webcam – DSLR – Video Camera – lights and mic pref – couple of min, capture up to 30 seconds of clip.  Use at least 3 on video.  Audio testimonials with picture and typed out on screen work well.

The Local Marketing Industry Weekly Update, presented by Scott Gallagher. Scott is the co-founder of Local Marketing Source and has become the recognized expert in providing local marketing services to local businesses.

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Written by

Scott Gallagher is a founding faculty member of Local Marketing Source and owner of WON Marketing, Inc. For over 14 years Scott has provided consulting and online marketing services to hundreds of businesses.

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