In a perfect world leads are coming to you, but for the first while you need to generate leads. Nobody likes cold calling, and besides, it’s not effective or a good use of your time. In this game, you need to build relationships and in order to do so, you need to offer value to [...]
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Methods to Approach Local Business Owners
March 2nd, 2010 by Scott GallagherHow to Sell SEO (Search Engine Optimization)
February 17th, 2010 by Scott GallagherSelling Internet marketing services, or more specifically search engine optimization, to a local business becomes rather challenging if you don’t fully understand the system and procedures involved in order to accomplish this.
Businesses buy for very different reasons than a consumer would. Consumers typically purchase from emotion, however a business rarely purchases out of emotion and [...]
Defining Small Business Service Areas for Local SEO
November 29th, 2009 by Ryan SmithEver wonder how the search engines select the most relevant businesses to display in the local business results? I do too and it turns out this is a huge challenge for the search engines. Even the big boys like Google, Yahoo and Bing are still trying to figure this one out.
To date, a [...]
Google Mobile Coupons Just Announced For Local Businesses
November 25th, 2009 by Scott GallagherJust announced, Google is now offering coupons from its local business listing service on mobile devices. Until now, coupons were only available from the desktop application of Google Search, and the coupons had to be delivered on printed paper.
Whether it’s a mobile coupon or printed coupon you want for a local business, you need [...]
Selling Internet Marketing Services to Local Businesses Webinar
November 5th, 2009 by Scott GallagherThe “Selling Internet Marketing Services to Local Businesses” webinar is present by Local Marketing Source (LMS) Faculty member Scott Gallagher. This webinar is an overview of some of the best steps required to find and close the right local business leads for Internet marketing services. During this webinar Scott Gallagher will be covering [...]
Internet Marketing Seminar Attracts New Local Business Clients
October 28th, 2009 by Scott GallagherIn an effort to help educate and provide guidance to help those not only in the execution of Internet Marketing Services to Local Businesses, I am also here to help you with acquiring customers. I mean customers that pay you, month after month.
One of the strategies we use at our agency is providing education [...]
Strategies for Local Marketing Consultants to Attract Local Business Clients
October 15th, 2009 by Scott GallagherI find it interesting that I’m writing an article on how to find more business for your local online marketing agency using….uhm…..offline methods!
Let’s face it, belly to belly commerce will never entirely be replaced by technology. Sure, technology like video conferencing reduces the need to have face to face meetings, webinars replace seminars and Google [...]