Weekly Update Overview This week’s agenda: -Google My Business Guidelines – A Detailed Comparison New & Old – Part 2 – Chains, Brands & Departments -Bing: Content Quality is a Primary Ranking Factor Made up of Authority, Utility & Presentation -New Facebook Search: Local Ignored Again — Big Mistake The Local Marketing Industry Weekly Update, […]
This Week: All about Google, Facebook, & Twitter Updates
Local Marketing Industry Weekly Update – #21 – August 29, 2012 This weeks Agenda: Google having some changes this week, also Twitter continues to block Pintrest, and other sites. Welcome to the Local Marketing Industry Weekly Update. This presentation is brought to you as part of the Local Marketing Source professional development series for the […]
Google ramps up Social Media, Penguin and Google Changes and Updates
Local Marketing Industry Weekly Update – #6 – May 16, 2012 This week’s agenda: Google ramps up Social Media, Scott goes over subtle changes in Google Search and changes from Google’s own updates. Welcome to the Local Marketing Industry Weekly Update. This presentation is brought to you as part of the Local Marketing Source professional […]
Location and Social Media / Updates to Search Engines
Local Marketing Industry Weekly Update – #2 – April 18, 2012 This week’s agenda: All about location in Social Media: Google+, Facebook, Foursquare, Twitter, etc. Also, Updates to Google, Yahoo! and Bing! Welcome to the Local Marketing Source Weekly Update. This presentation is brought to you as part of the Local Marketing Source professional development […]
B2B: Building Relationships with Social Media
When you’re engaged in a business where B2B sales or relationships are important to you, then you need to start thinking of ways that you can build those types of relationships. Obviously, networking events are an important part of this, but these events can be time consuming and often require you to be away from […]
Lead Generation with Social Media
Social media has become one of the most important aspects of the internet from a marketing perspective. Ensuring that you are familiar with how social media works, and launching an effective social media campaign is something that can really help a local business to succeed on the internet. When you’re looking for marketing tips for […]
Finding and Nurturing Leads with Social Media
Social media is one of the most valuable types of internet marketing that a company can engage in. You can use social media in so many different ways to increase the profitability of your business, and it is those multiple benefits that make it so worth pursuing. Social media is a method that is recommended […]
Social Media: How It Works for a Small Business
When you’re trying to create a marketing campaign for a small business, you need to think about the best ways to generate the maximum effect for the minimum effort. While this is surely a truism which applies to all types of marketing, for all types of businesses, it is especially important in the case of […]
Citations are the New Link
When small businesses are looking for new ideas to create more traffic for their website, their marketing team is more likely to consider new methods of search engine optimization to make their website appear more often when certain phrases are punched into the search engines. This is not an uncommon small business marketing idea, and […]
Ten Tips for Building Your Business Squidoo Lens
In the marketing toolbox for local businesses, there are several options to help promote a local business using the Internet. We all know that social media is taking business by storm and search engines drive more traffic to a website than all other mediums combined. The following strategy takes the top two online methods to […]
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