Weekly Update Overview This week’s agenda: -Google My Business Guidelines – A Detailed Comparison New & Old – Part 2 – Chains, Brands & Departments -Bing: Content Quality is a Primary Ranking Factor Made up of Authority, Utility & Presentation -New Facebook Search: Local Ignored Again — Big Mistake The Local Marketing Industry Weekly Update, […]
Local Marketing Weekly Update #136 – 11-26-14 – Call Tracking for Local Search
Weekly Update Overview http://localmarketingsource.com Local Marketing Industry Weekly Update – #136 – 11/26/14 This week’s agenda: – Guide to Call Tracking for Local Search The Local Marketing Industry Weekly Update, presented by Scott Gallagher. Scott is the co-founder of Local Marketing Source and has become the recognized expert in providing local marketing services to local […]
Product Launch Formula – Launch Your Business Like Apple and the iPhone!
Learn how Jeff Walker’s Product Launch Formula is used in a Local Internet Marketing agency to find and build relationships with new prospects. LMS Faculty member Scott Gallagher, PLF graduate, will show you: – How he has implemented PLF into his lead generation system – How he has created an evergreen sales funnel for new […]
Why It Is Critical To Define Your Online Service Area for Local Businesses
When thinking about marketing a business online, too many people overlook the actuality of their real geographic location and their service area. The notion that because they are online that they can simply offer service to everyone is a useful one to some extent, but it can also make it difficult to focus your marketing […]
How to Sell Internet Marketing
When you approach a business offering them local business marketing services, what do you think the first thing on their mind is? Believe it or not, it’s not always money. The first thing that most people want to know is just how much you can offer them in terms of knowledge and leverage against their […]
Targeted Email Marketing for Local Business
One of the most powerful marketing practices for a small business is email marketing. For many local businesses, this is a very cost efficient form of marketing that reaches a variety of clients not only in their local community, but across the Internet in the areas of their niche. There are a variety of small […]
Online Marketing Tools for Small Business
For many individuals, the presence of the Internet has made it possible for people to create their own business, along with being able to compete with larger companies who are within their niche. Probably the hardest tasks for these new companies are finding tools online that are designed for Internet marketing the small business. This […]
How to Sell SEO (Search Engine Optimization)
Selling Internet marketing services, or more specifically search engine optimization, to a local business becomes rather challenging if you don’t fully understand the system and procedures involved in order to accomplish this. Businesses buy for very different reasons than a consumer would. Consumers typically purchase from emotion, however a business rarely purchases out of emotion […]
Ten Tips for Building Your Business Squidoo Lens
In the marketing toolbox for local businesses, there are several options to help promote a local business using the Internet. We all know that social media is taking business by storm and search engines drive more traffic to a website than all other mediums combined. The following strategy takes the top two online methods to […]
How to Use YouTube to Grow Your Business
The best online marketers make use of a variety of tools available to them on the internet and this certainly includes YouTube, the world’s largest video sharing site. Video marketing has quickly proven itself as one of the most effective ways to market products online, as it brings both a visual and an interactive element […]