Local Marketing Source Blog

Ranking Local Businesses on Google – Local Marketing Industry Update #92

Weekly Update Overview

-GOOGLE CATEGORY TOOL UPDATED – THIRD PARTY CATEGORIES ADDED

-THE FUTURE OF POS IS THE FUTURE OF LOCAL MARKETING

-Microsoft’s $15 Million Check-in: Will Redmond Buy Foursquare?

-Google’s Latest Manual Action Penalty: Spammy Structured Markup

-With Nadella’s Appointment, The “Search CEOs” Now Run Google, Yahoo & Microsoft

-Google Showing Large Video Embeds In Some Search Results

 

Weekly Tips Overview  

Local Business Tip week – Local Business Profile Cheat Sheet http://

bit.ly/localcheatsheet

 

What’s Going on in the Member Facebook Group

Busy busy busy!

 

Simon Allard

I just finished watching the excellent “Outsourcing” LMS webinar Scott did with Nicole Munoz. Nicole said she uses Basecamp for managing her projects and her 80 (?) workers . I have three related questions: 1.) what are LMS members’ experiences with using Basecamp? 2.) What other project management software have you tried (and how good was it)? 3.)Scott, what was the software you mentioned in the webinar and do you still use it? Thanks!

 

Simon Allard

A question about local directory listings… Is it better to list a local telephone number or a toll-free phone number?

 

Carl Saling

I am looking for a resource on the best practices to set up a localized location page. I have a client that has 7 locations and I want to create a specific page for each that we will use in the local directory listings etc.

 

Evangeline Ramsdell

Scott Gallagher, how do we determine the Commercial Probability of a keyword? I don’t see a formula in the Keyword Strategy Map, and there was only a quick mention of it in the video. Can you please explain in a little bit more detail?

What’s Working Now in my Agency

Weekly client Reviews


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Written by

Scott Gallagher is a founding faculty member of Local Marketing Source and owner of WON Marketing, Inc. For over 14 years Scott has provided consulting and online marketing services to hundreds of businesses.

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