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Local Search Marketing – How and Where to Start

Local search marketing is very often misunderstood and confused with online marketing for a small or local business. This isn’t the case. For starters, search marketing is the process of deploying marketing strategies that help create online transparency and exposure, in turn helping increase a business’ website to show up in the search engines. This […]

Citations are the New Link

When small businesses are looking for new ideas to create more traffic for their website, their marketing team is more likely to consider new methods of search engine optimization to make their website appear more often when certain phrases are punched into the search engines.  This is not an uncommon small business marketing idea, and […]

Local Business Center now Google Places

Announced on April 20th, 2010, Google has changed the name of their Local Business Center to Google places. This is merely a branding move in our opinion.  We have seen evidence of Google expanding their search capabilities for local businesses since 2005 and the greatest changes happening in the last year. About year ago I […]