When a small business is starting to get their feet wet, the people involved usually don’t have a strong marketing background. Most entrepreneurs that are starting a business are an expert in the niche that they have opened their business in, not an expert in marketing, promotion, advertising, or online marketing. That is why many […]
Email Marketing in Local Business
Any local business is going to have to turn to the internet in order to find ways to thrive today. However, when you’re trying to promote your new local business opportunity online, it can be very easy to become completely overwhelmed by all the options you have when it comes to how to go about […]
uQast – A Powerful Rich Content Distribution Tool
Well, I gotta say, sometimes you’re in the right place at the right time. I’ll keep this short, as I’m sitting in a room with 200 people watching something as I type this, that I think, is likely the next BIG thing on the Internet. No, not big like SEO. Big like the WWW. Bigger […]
Lead Generation with Social Media
Social media has become one of the most important aspects of the internet from a marketing perspective. Ensuring that you are familiar with how social media works, and launching an effective social media campaign is something that can really help a local business to succeed on the internet. When you’re looking for marketing tips for […]
Google taking Pictures of Local Businesses
Announced earlier this year, Google is providing free photo shoots for local companies. Unannounced by Google, this Google employee informed me today that Google is now being proactive in contacting businesses to set up a free photo shoot. This photo shoot will provide a complete business walk through. This was taken today right near Buffalo […]
Is a Blog Useful in Local Business?
When you’re marketing your small business online, you have to decide what types of online marketing efforts are going to actually provide you with results. The goal is to start driving traffic to your website, into the doors of your physical business, and to ultimately start making sales. A blog can be one of the […]
Google Instant – Search is all about Speed
About an hour ago Google rolled out it’s Google Instant search. This is a great tool to help us in keyword research. Install the SEO Quake tool to help you keyword research in real-time!
Advertising Using Social Networking Sites
As a category, social networking sites are probably the most widely used sites on the internet after search engines. Sites like Facebook and Twitter are mentioned as the power houses of the internet, along with Google. So if you’re trying to market a business online, you can’t overlook their potential as a small business marketing […]
Improving Website Conversion
The website is the most important part of any online marketing campaign. You can have the greatest off site marketing strategy in the world, literally, but if your site is poorly put together or just not functional, chances are good that you won’t make a lot of money. If you think of online marketing as […]
Finding and Nurturing Leads with Social Media
Social media is one of the most valuable types of internet marketing that a company can engage in. You can use social media in so many different ways to increase the profitability of your business, and it is those multiple benefits that make it so worth pursuing. Social media is a method that is recommended […]