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Facebook Stock Pops, Apple Mini and Local, Video Ads, Yelp Sting Op, Qype Acquisition

Local Marketing Industry Weekly Update – #28 – October 24th, 2012 This week’s agenda: • Facebook stock pops 21% • Coming To You Live From The Apple (Mini) Event • Now Playing: Video Ads Arrive On LinkedIn • After Sting Operation, Yelp Outs 8 Businesses That It Caught Trying To Buy Reviews • Welcoming Qype […]

Disavow Tool, Mobile Shift, Foursquare and Local Search, Google’s EMD Update, Cutt’s “Spam Forever”

Local Marketing Industry Weekly Update – #27 – 10-17-2012 This week’s agenda: • A new tool to disavow links in Google • Map Search On PCs “Eroding,” Shifting To Mobile — comScore • Foursquare Takes On Yelp With New Homepage Search Box • Google’s EMD Update • Google’s Matt Cutts – “Search Spam Go On […]

NEW – Google’s Disavow Tool – Overcome Panda and Penguin

Links are one of the most well-known signals we use to order search results. By looking at the links between pages, we can get a sense of which pages are reputable and important, and thus more likely to be relevant to our users. This is the basis of PageRank, which is one of more than […]

Chitika Failure, Algo Updates, Review Cred on Steriods, Google Credit Card

Local Marketing Industry Weekly Update – #25 October 10, 2012 This week’s agenda: • Chitika got Google Local Numbers Wrong • Five things Facebook did this week • Chinese Telecoms dispute Congress, it’s implications and what Canada has to do with this • Google Algorithm Updates – Top Heavy and improved rankings • “We do […]

Updates on Google Panda 3.29, & Google Maps

Local Marketing Industry Weekly Update – #24 – September 19, 2012 This weeks Agenda: Google Panda Update 3.29, Google Maps includes “Interior Business Photo’s, and more… Welcome to the Local Marketing Industry Weekly Update. This presentation is brought to you as part of the Local Marketing Source professional development series for the local marketing industry. […]